![]() Optimizing site structure. Finding and submitting your sitemap. Hiding a page from search engines. Marketing in Shopify. Analyzing online marketing. Remote shopping experience. Preparing for seasonal sales. Custom shopping experiences. Improving search engine optimization SEO. This page was printed on Feb 12, 2021. For the current version, visit https//help.shopify.com/en/manual/promoting-marketing/seo. Also in this section. Optimizing site structure. Finding and submitting your sitemap. Hiding a page from search engines. Whether youre launching a new product, building a web presence for your retail location, or starting a dropshipping business, when youre trying to sell online you have an important problem to solve: how do you get customers to find your store? People who find your online store in a search engine are probably looking for products like yours, so they are more likely to buy something. You can use search engine optimization SEO to improve the search engine ranking for your store and help customers find your products. In this section. Adding keywords for SEO to your Shopify store. Optimizing your site structure for search engines. Finding and submitting your sitemap. Hiding a page from search engines. Frequently asked questions about SEO. Ready to start selling with Shopify? |
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![]() This alt tag acts as a short description of an image and it can also be a great place to use your keywords and help increase your chances of showing up in image search results. However, make sure the alt text is relevant to the image. For example, you shouldnt label an image of a dog with the alt text affordable online marketing services in London as it doesnt make any sense. Dont try to trick search engines this way, as it could hurt your SEO. The same goes for your logo image. You need to use logo markup to protect your brands logo and prevent it from being hijacked i n the way the Greggs logo was. With so many elements that need to be optimised on every single page of your website, youll find it saves time if you use a tool like Search Engine Optimiser. The tool will alert you to any issues the site has, such as missing or duplicate titles and descriptions, more than one h1 tag, missing ALT tags and so on, so you wont have to check these elements manually across every page on your site. |
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![]() Next, work out what you consider a lead, as this varies for each business and situation. For one business, a lead might be someone who opts in to an email marketing campaign. Another lead may download a lead magnet. For yet another lead, free trial signup might be the sign of a qualified lead. Some of the SEO practices weve outlined in this guide also help with lead generation. Lets just recap those quickly.: Identify keywords you can use to create content. Audit existing content for potential optimization opportunities. Create or optimize content, paying attention to titles, meta descriptions, the content itself, answer box opportunities, and links. These steps will help you attract traffic to your site, but to turn them into leads, youll need to do a bit more. Thats where OptinMonster can help. Our advanced marketing software gives you multiple ways to convert your visitors into leads and paying customers. Here are three proven methods to do just that. Create a Lead Magnet. First, create a free download, such as an ebook or PDF checklist or cheat sheet, that you can offer in exchange for your visitors email addresses. This is called a lead magnet. |
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