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![]() Pay Per Click Management. Social Media Marketing. Conversion Rate Optimisation. Lead Generation Marketing. Digital Marketing Intro. Introduction to SEO. Social Media Masterclass. Adobe Creative Suite. Tip of the Week. Search Engine Optimisation. Pay Per Click Management. Social Media Marketing. Conversion Rate Optimisation. Lead Generation Marketing. Digital Marketing Intro. Introduction to SEO. Social Media Masterclass. Adobe Creative Suite. Tip of the Week. Search Engine Optimisation Chris Norman 2020-12-23T1543320000.: Professional SEO services in Northallerton. Fancy a no nonsense chat? No smoke, no mirrors, just straight talking. Search Engine Optimisation SEO. Search engine optimisation SEO is more important than ever before, as this process affects the visibility and increasing traffic of a website or webpage in a web search engine. Here at Click Through Digital we can help you make sense of Googles search results and put you on the right path to long-term success. We specialise in SEO in Yorkshire and the UK, with over a decade of experience in optimising web pages, content and outreach programmes. |
![]() Search engine optimisation is designed to raise your business profile, brand and website higher up in the search engines organically. It helps customers find you and the services or products youre selling. The higher you are in the search engines the less chance of you potentially losing out on a sale to your competitors. We help our clients by implementing latest strategies and techniques to improve their website ranking through backlinks and quality content that is well optimised through SEO. We work with you to optimise the content making sure it has the most relevant keywords and phrases that your prospective customers are using to find the products and services you are providing. We do this through keyword research and analysis, that includes competitor analysis and latest trends. SEO reports and Google analytics. We use Google Analytics and other tools, to review digital marketing data, so that we can report and measure the effectiveness, success and performance of your overall website and the successfulness of existing and new content that is added. |
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![]() This is in between black hat and white hat approaches, where the methods employed avoid the site being penalized but do not act in producing the best content for users. Grey hat SEO is entirely focused on improving search engine rankings. Search engines may penalize sites they discover using black or grey hat methods, either by reducing their rankings or eliminating their listings from their databases altogether. Such penalties can be applied either automatically by the search engines algorithms, or by a manual site review. One example was the February 2006 Google removal of both BMW Germany and Ricoh Germany for use of deceptive practices. 56 Both companies, however, quickly apologized, fixed the offending pages, and were restored to Google's' search engine results page. As marketing strategy. SEO is not an appropriate strategy for every website, and other Internet marketing strategies can be more effective, such as paid advertising through pay per click PPC campaigns, depending on the site operator's' goals. |
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